Company Profile:

Name(Required)

First Last

Email(Required)

Phone(Required)

Website Address (URL)(Required)

Business Overview:

Briefly describe your business:(Required)

What are your main products or services?(Required)

Who is your target audience? (Demographics, interests, etc.)(Required)

What are the key business objectives you aim to achieve through your paid advertising campaigns? (e.g., increase sales, generate leads, brand awareness)(Required)

Geographic Targeting:

Which geographic areas do you want to target? (Specific countries, regions, cities, or radius around a location)(Required)

Are there any areas you want to exclude?(Required)

Demographic Targeting:

What is the age range of your target audience?(Required)

What is the gender of your target audience?(Required)

Are there any specific household income levels you want to target?(Required)

Any other demographic details you find relevant?(Required)

Language Targeting:

What languages do your target audience speak?(Required)

Are there any languages you want to exclude?(Required)

Audience Interests and Behaviours:

What are the main interests of your target audience?(Required)

What kind of websites or apps does your target audience typically visit?(Required)

Are there any specific behaviours you want to target (e.g., frequent travellers, tech enthusiasts)?(Required)

Custom Audiences & Remarketing

Do you have any existing customer lists (emails, phone numbers) that we can use for creating custom audiences?(Required)

Are there specific websites, apps, or keywords related to your business that we should consider for targeting?(Required)

Are there specific pages or actions on your website that are more valuable for remarketing purposes?(Required)

Competitor Insights:

Who are your main competitors?(Required)

Are there specific competitors' keywords, websites, or strategies you want to target or avoid?(Required)

Ad Schedule:

Are there specific days or times when your ads should or should not run?(Required)

Does your business experience any seasonal patterns? Do you prioritize certain products or services in summer compared to winter?(Required)

Budget:

What monthly budget have you allocated for paid advertising campaigns?(Required)

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Client Paid Media Questionnaire